Once upon a time, Roberto Hoyos was selling products for Apple. Today, he’s selling his own product and his own ideas. Here’s how he did it (in 5 minutes).
About Roberto Hoyos
In 2006, while working at the Apple store, Roberto Hoyos stumbled into his passion — viral marketer/entrepreneur. His business idea started out as a simple web post with pictures of his latest geeky creation — handmade fleece pillows resembling the Mac OS X icons. The post soon went viral and crashed his website in a matter of hours. Roberto spent a year perfecting the product and eventually, after some social media elbow grease, morphed this arts and crafts project into the worldwide brand now known as Throwboy.
Today Roberto, 28, runs Throwboy out of his Seattle apartment with help from a small staff of family and close friends. You can find Roberto on Twitter @robertohoyos, @throwboy and on the Throwboy blog.
2 thoughts on “King of Geeky Pillows – Roberto Hoyos”
His father was a Peace Corps volunteer in Peru, when he met Roberto’s mother. Kids Arts
Haha no, Kids Arts. You have me confused with someone else.
Thanks again for giving me the opportunity to tell my story Ignite folks!